Tire and Wheel Brands


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The Firestone FT70C™
The Firestone FT70C™ with UNI-T™ is the first Firestone premium mass market tire to feature UNI-T, the Ultimate Network of Intelligent Tire Technology. It delivers outstanding wet stopping performance without sacrificing dry or snow performance - plus a quiet, comfortable ride.

WinterFire™ (Snow Tire)
Designed for tough winter driving, the Firestone WinterFire tire's Twin-Lok™ tread-block design provides outstanding traction in snow, slush or wet weather. WinterFire delivers outstanding value at an affordable price. And it's designed for many of today's most popular cars - including a wide variety of domestic models.
WinterFire delivers a ride that's both quiet and smooth. It incorporates five pitch noise reduction technology - and its polyester cord smoothes jolts and road vibrations. Plus, WinterFire has two steel belts for exceptional durability under harsh conditions.

Wilderness
Designed in cooperation with leading light truck and sport utility vehicle manufacturers, new Firestone Wilderness tires were created to deliver a smooth, passenger car-like ride. Our exclusive WhisperTech™ noise treatment ensures quiet driving, mile after mile. But we didn't stop there! We also created rugged new tread and sidewall designs - so Wilderness tires look as great as they work. No wonder they're original equipment on some of today's most popular models!

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